Agent Needed

My Little Pony Digital Products Global Agent Policy

To standardize global market expansion and protect partners’ rights, the following regional agent policy is established from now.

I. Agent Levels and Regional Division

1. Regional Exclusive Agents:

Only 1 exclusive agent per country/region, divided into two categories:

• Class A Agent: Countries/regions with ≤20 million population, minimum annual order volume of USD 500,000.
• Class B Agent: Countries/regions with >20 million population, minimum annual order volume of USD 1,000,000.

General Importers: For regions without an exclusive agent, single orders must reach USD 25,000. In regions with an exclusive agent, importers must order through the agent.

II. Order Requirements and Agent Benefits

1. Exclusive Agent Order Threshold:

• Minimum single order amount: USD 50,000.
• Initial Security Deposit: Class A agents pay USD 20,000, Class B agents pay USD 50,000.

2. Discount and Rebate Policy:

• Per-Order Discount: Class A agents receive a 3% discount on wholesale prices; Class B agents receive 5%.
• Annual Rebate: Upon completing annual targets, Class A agents receive 2% of total annual order value; Class B agents receive 3%.

3. Free Sample Support:

• From the second order onward, agents may request free samples quarterly (shipping costs borne by the agent). Annual sample value ≤ 1% of annual order volume.

4. Advertising Subsidy:

• From the second order onward, agents may claim 1% of the previous order value for advertising. Annual subsidy ≤ 1% of annual order volume.

III. Security Deposit Policy

1. The deposit serves as a performance guarantee. Failure to meet annual targets results in forfeiture of the deposit and termination of agency rights.
2. If annual targets are met, the deposit will offset the payment for the final order.

IV. Order Target Assessment

1. Assessment Cycle: Based on Agreement Year (12 months from the effective date of the agency agreement).
2. Non-Compliance: Failure to meet annual targets results in termination of exclusivity. The region will reopen for new agent applications.

V. Regional Protection and Market Compliance

1. Exclusive agents hold regional rights; general importers cannot bypass agents to place orders.
2. Agents must adhere to brand pricing and market rules; cross-region sales are prohibited.

VI. Cooperation Process

1. Submit an agency application and sign the agreement after qualification review.
2. Pay the security deposit and complete the first order to activate agency status.